Case Study
Ever Care ABA
Ohio. Google Ads. January 26 to August 22, 2026.
$15.4K
Ad spend
1.52K
Clicks
89
Conversions
$174
Cost per conversion
Click-through rate: 5.8%. Source: Google Ads account data for the period shown. Conversions are phone-call and form leads. Amounts in USD.
What we did
- Used search campaigns only, avoiding the display network, to focus on high-intent local searches.
- Set up location-specific ad extensions, tight geographic radius targeting and strict keyword match types.
- Kept up regular negative keyword reviews and bid management.
From the Google Ads account
Landing page for this campaign: https://www.evercareaba.com/

